Terms of Service

Agreement to Terms

These Terms of Service (“Terms”) constitute a binding legal agreement between you and Alpine Asset Architects, LLC, doing business as PR Run, a Montana limited liability company with its principal office at 1001 S Main St, Ste #600, Kalispell, MT 59901 (“PR Run,” “Company,” “we,” “us,” or “our”). These Terms govern your access to and use of the website at https://pr.run, any future application, application programming interfaces, emails, course notes, training guidance, race-morning materials, and all related products and services we make available (collectively, the “Service”).

BY ACCESSING OR USING THE SERVICE, SUBMITTING AN EMAIL ADDRESS, CREATING AN ACCOUNT, JOINING A WAITLIST, OR CLICKING TO ACCEPT THESE TERMS, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS AND ALL POLICIES INCORPORATED HEREIN BY REFERENCE, INCLUDING WITHOUT LIMITATION THE ACCEPTABLE USE POLICY, PRIVACY POLICY, COOKIE POLICY, AND, WHERE APPLICABLE, THE DATA PROCESSING ADDENDUM. IF YOU DO NOT AGREE, DO NOT ACCESS OR USE THE SERVICE.

If you enter into these Terms on behalf of a corporation, partnership, team, coaching practice, race organization, or other legal entity, you represent and warrant that you have full legal authority to bind that entity, in which case “you” and “your” refer to that entity.

Eligibility and Authority

You must be at least eighteen (18) years of age, or the age of majority in your jurisdiction of residence, whichever is greater, and possess the legal capacity to enter into a binding contract. You may not use the Service if you are prohibited from doing so under applicable law, export control regulations, or sanctions programs, or if we have previously suspended or terminated your access for violation of these Terms or the Acceptable Use Policy.

The Service is intended for adult athletes, coaches, crews, and race organizations. You represent that information you provide is accurate, current, and complete, and you agree to maintain and promptly update such information.

Accounts and Communications

PR Run offers athlete accounts through Clerk. You may create an account at /join, choose a public handle, and edit your profile at /you. You may delete your account from the account settings on /you. You may also write hi@pr.run directly.

You are solely responsible for the accuracy of information in your profile and for all activity that occurs through your account. You shall maintain the confidentiality of your credentials and notify us immediately at security@pr.run of any unauthorized access or suspected compromise.

We may send transactional messages related to the Service to the address you provide. You may discontinue correspondence by writing hi@pr.run. Adaptive coaching, paid subscriptions, and billing are not active as of the effective date of these Terms.

The Service

PR Run is a course-specific performance service for trail and ultrarunners. The Service is designed to help an athlete prepare for a particular course, including without limitation terrain, vertical gain, grade, altitude, weather, aid, cutoffs, fueling, work, kit, and crew notes. You train for the course, not just the distance.

The Service is not a coaching marketplace. The Service is not medical care, physical therapy, or nutritional counseling. The Service is not the race organizer, permit holder, or sanctioning body. The Service is not a social fitness tracking network.

Race rules, permits, course markings, cutoffs, aid, and field decisions are controlled solely by the applicable race organizer. PR Run does not supervise your training or your race.

Assumption of Risk

Trail running, ultrarunning, mountain travel, and related endurance activity are inherently dangerous. Participation exposes you to risks of serious injury, illness, permanent disability, and death. Those risks include, without limitation, falls, collisions, getting lost, navigation error, weather including heat, cold, lightning, snow, ice, and flood, altitude illness, dehydration, hyponatremia, exertional rhabdomyolysis, cardiac events, musculoskeletal injury, wildlife, livestock, other people, vehicles, unstable terrain, river crossings, night travel, equipment failure, and delayed rescue.

YOU UNDERSTAND AND EXPRESSLY ASSUME ALL RISKS ARISING OUT OF OR RELATING TO YOUR TRAINING, TRAVEL, AND PARTICIPATION IN ANY RACE, WORKOUT, OR OUTDOOR ACTIVITY, WHETHER OR NOT DESCRIBED IN COURSE NOTES OR OTHER MATERIALS WE PROVIDE, AND WHETHER CAUSED IN WHOLE OR IN PART BY THE NEGLIGENCE OF PR RUN TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW. YOU ARE SOLELY RESPONSIBLE FOR YOUR DECISIONS IN THE FIELD, INCLUDING WITHOUT LIMITATION WHETHER TO START, CONTINUE, SLOW, TURN BACK, OR WITHDRAW.

PR Run does not accompany you, does not control the mountain, and does not owe you a duty to warn of every hazard that an endurance athlete may encounter. Course notes, plans, and race-morning materials are informational aids only. They do not make the activity safe.

Medical and Performance Disclaimer

THE SERVICE DOES NOT PROVIDE MEDICAL, NUTRITIONAL, PSYCHOLOGICAL, OR COACHING ADVICE AND DOES NOT CREATE A PHYSICIAN-PATIENT, DIETITIAN-CLIENT, OR COACH-ATHLETE RELATIONSHIP. Materials we provide, including without limitation workouts, fueling notes, pacing suggestions, and kit lists, are general informational and educational content. They are not a diagnosis, treatment plan, prescription, or individualized coaching engagement unless we later enter a separate written agreement that expressly says otherwise.

You should consult a physician before beginning or changing any training program, particularly if you have a history of cardiac, metabolic, orthopedic, or other medical conditions, or if you intend to train or race at altitude. You should seek emergency medical care when symptoms warrant it. You should not disregard professional medical advice because of something you read on the Service.

PR Run does not guarantee a personal record, a finish, a place, a qualifying time, or your safety. Athletic outcomes depend on factors outside our control, including without limitation your fitness, judgment, weather, and the organizer’s course.

Course, GPS, Elevation, and Aid Data

Course data, GPS traces, elevation profiles, grade estimates, distances, cutoff times, aid locations, weather summaries, and related materials may be drawn from public sources, race organizers, third-party maps, or information you submit. Such data may be incomplete, outdated, interpolated, or wrong. Elevation and grade in particular are estimates and may differ materially from conditions on the ground.

ALL COURSE DATA IS PROVIDED “AS IS.” YOU SHALL INDEPENDENTLY VERIFY DISTANCE, VERTICAL GAIN, CUTOFFS, AID, PERMITS, REQUIRED GEAR, AND RULES WITH THE RACE ORGANIZER BEFORE YOU RELY ON THEM FOR TRAINING OR RACE MORNING. PR RUN HAS NO DUTY TO UPDATE COURSE DATA AFTER PUBLICATION AND NO LIABILITY FOR NAVIGATION ERROR, MISSED CUTOFFS, OR MISPLACED AID THAT RESULTS FROM RELIANCE ON THE SERVICE.

User Content and Ownership

As between the parties, you retain all right, title, and interest in and to race entries, fitness history, files, photographs, notes, and other materials that you upload, submit, or create through the Service (“User Content”). PR Run acquires no ownership interest in User Content.

You represent, warrant, and covenant that: (a) you own or have obtained all rights, licenses, consents, and permissions necessary to submit User Content and to grant the license in these Terms; (b) User Content does not and will not infringe, misappropriate, or violate any third-party intellectual property, privacy, publicity, contractual, or other rights; and (c) your collection and disclosure of any personal data within User Content, including data about other athletes, crew, or minors, complies with applicable law.

License Grant to PR Run

You grant PR Run a non-exclusive, worldwide, royalty-free, sublicensable (solely to service providers acting on our behalf) license to host, store, reproduce, process, transmit, display, and otherwise use User Content solely as necessary to provide, maintain, secure, support, and improve the Service, including without limitation to generate course notes and training guidance for you, to perform backup and disaster recovery, and to comply with applicable law. This license terminates upon deletion of User Content from the Service, except to the extent retention is permitted under these Terms or required by law.

Your Responsibilities

You are solely responsible for: (a) determining whether the Service is appropriate for your training and health; (b) verifying course and race information with the organizer; (c) your conduct on trails, roads, and race courses, including compliance with land manager and race rules; (d) the accuracy of User Content; and (e) decisions you make during training and racing.

If you use the Service on behalf of athletes other than yourself, you are responsible for obtaining all required consents and for the instructions you give us regarding their data.

Automated and Algorithmic Guidance

The Service may, now or later, use software, algorithms, or statistical models to propose workouts, pacing, fueling, or kit for a course. Any such output is probabilistic. It may be incomplete, inaccurate, or unsuitable for you. It is not a substitute for your judgment, a physician’s advice, or a qualified coach’s review.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, PR RUN MAKES NO REPRESENTATION OR WARRANTY REGARDING THE ACCURACY, COMPLETENESS, OR FITNESS FOR A PARTICULAR PURPOSE OF ANY AUTOMATED OR ALGORITHMIC OUTPUT. YOU ASSUME ALL RISK ARISING FROM YOUR USE OF OR RELIANCE UPON SUCH OUTPUT.

Prohibited Uses

You may not use the Service in violation of our Acceptable Use Policy, applicable law, or third-party rights. Without limiting the foregoing, prohibited uses include illegal activity, unauthorized access attempts, scraping that imposes unreasonable load, impersonation of a race organizer, and any use that creates security, legal, or reputational risk to PR Run or other users.

Acceptable Use

The Acceptable Use Policy is incorporated into these Terms by reference. Violations may result in immediate suspension or termination, in addition to any other remedies available at law or in equity.

Privacy and Data Processing

Our Privacy Policy describes how PR Run collects and uses information when acting as a controller. Where a business customer later submits athlete data for processing, the Data Processing Addendum governs that processing. Contact hi@pr.run for privacy-related inquiries.

Third-Party Services and Subprocessors

The Service relies upon third-party providers, including without limitation cloud hosting. Your use of third-party services may be subject to separate terms and privacy policies. PR Run does not control and is not responsible for third-party services.

A current list of subprocessors is maintained at our Subprocessor page. PR Run may engage additional subprocessors in accordance with the Data Processing Addendum.

Fees and Payments

Paid features are not live as of the effective date of these Terms. If paid features are offered, they will be billed by a third-party payment processor (Stripe, Inc. or a successor processor we designate). PR Run will not store full payment card numbers. You authorize the processor to charge applicable fees to the payment method you designate.

Unless otherwise stated at the time of purchase, fees are non-refundable except as required by applicable law. We may modify pricing upon reasonable advance notice. Price changes apply to subsequent purchase periods unless you cancel before the change takes effect.

Taxes

All fees are exclusive of taxes, levies, duties, and similar governmental assessments, including without limitation value-added, sales, use, and withholding taxes. You are responsible for all such taxes associated with your purchase, excluding taxes based solely on PR Run’s net income. If PR Run is required to collect or remit taxes, such amounts will be invoiced to you unless you provide a valid tax exemption certificate.

Suspension and Termination

PR Run may suspend or terminate your access to the Service immediately, with or without notice, if: (a) you breach these Terms or the Acceptable Use Policy; (b) your use creates security, legal, or operational risk; (c) you fail to pay applicable fees; (d) we are required to do so by law; or (e) we discontinue the Service or applicable features. You may terminate by discontinuing use and, if accounts are offered, requesting deletion by writing hi@pr.run.

Upon termination, your right to access and use the Service ceases immediately.

Data Export and Post-Termination Access

While access is active, you may request a copy of User Content we hold by writing hi@pr.run. Following termination, access to the Service and User Content ceases except as required by applicable law. Backup copies may persist for a limited period as described in our Privacy Policy before being overwritten or deleted in the ordinary course of business.

Intellectual Property

The Service, including all software, course models, documentation, trademarks, service marks, trade names, logos, and other proprietary materials (excluding User Content), is and shall remain the exclusive property of PR Run and its licensors, protected by United States and international intellectual property laws. No rights are granted to you except as expressly set forth in these Terms.

You may not copy, modify, distribute, sell, lease, sublicense, reverse engineer, decompile, disassemble, or create derivative works of the Service except to the extent such restrictions are prohibited by applicable law or expressly permitted in writing by PR Run.

Feedback

If you provide suggestions, ideas, enhancement requests, recommendations, or other feedback regarding the Service (“Feedback”), you hereby assign to PR Run all right, title, and interest in and to such Feedback, and PR Run may use, implement, and commercialize Feedback without restriction, attribution, or compensation to you.

Confidentiality

Each party may receive confidential or proprietary information from the other in connection with the Service. The receiving party shall use at least the same degree of care it uses to protect its own confidential information, but in no event less than reasonable care, and shall use such information solely for purposes related to the Service. Confidential information does not include information that is publicly available without breach, independently developed, or rightfully received from a third party without restriction. Disclosure may be made as required by law, provided the disclosing party gives reasonable advance notice where permitted.

Beta and Preview Features

From time to time, PR Run may offer beta, preview, experimental, or early-access features (“Beta Features”). Beta Features are provided “AS IS,” may be modified or discontinued at any time without notice, and are excluded from any service level commitments. Your use of Beta Features is at your sole risk.

Export Control and Sanctions

You represent that you are not located in, under the control of, or a national or resident of any country or entity subject to United States embargo or sanctions, and that you are not listed on any United States government list of prohibited or restricted parties. You agree to comply with all applicable export control and sanctions laws and regulations in your use of the Service.

Disclaimers

THE SERVICE, INCLUDING ALL COURSE DATA, TRAINING GUIDANCE, RACE-MORNING MATERIALS, AUTOMATED OUTPUTS, BETA FEATURES, AND RELATED MATERIALS, IS PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, PR RUN AND ITS AFFILIATES, OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, LICENSORS, AND SUPPLIERS (COLLECTIVELY, THE “PR RUN PARTIES”) EXPRESSLY DISCLAIM ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING WITHOUT LIMITATION ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, QUIET ENJOYMENT, AND ACCURACY.

WITHOUT LIMITING THE FOREGOING, PR RUN DOES NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, TIMELY, SECURE, ERROR-FREE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS; THAT DEFECTS WILL BE CORRECTED; THAT COURSE DATA IS COMPLETE OR CURRENT; OR THAT THE SERVICE WILL MEET YOUR REQUIREMENTS OR PRODUCE ANY PARTICULAR ATHLETIC RESULT, INCLUDING A PERSONAL RECORD, A FINISH, OR YOUR SAFETY.

Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL ANY PR RUN PARTY BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, DATA, GOODWILL, BUSINESS OPPORTUNITY, OR ANTICIPATED SAVINGS, WHETHER INCURRED DIRECTLY OR INDIRECTLY, OR FOR ANY COST OF PROCUREMENT OF SUBSTITUTE GOODS OR SERVICES, OR FOR PERSONAL INJURY, ILLNESS, OR DEATH ARISING OUT OF TRAINING OR RACING, ARISING OUT OF OR IN CONNECTION WITH THESE TERMS OR THE SERVICE, REGARDLESS OF THE THEORY OF LIABILITY (CONTRACT, TORT, STRICT LIABILITY, OR OTHERWISE), EVEN IF PR RUN HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE AGGREGATE LIABILITY OF THE PR RUN PARTIES ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE SHALL NOT EXCEED THE GREATER OF: (A) THE TOTAL AMOUNTS PAID BY YOU TO PR RUN FOR THE SERVICE IN THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM; OR (B) ONE HUNDRED UNITED STATES DOLLARS (US $100).

THE LIMITATIONS IN THIS SECTION APPLY TO THE FULLEST EXTENT PERMITTED BY LAW AND FORM AN ESSENTIAL BASIS OF THE BARGAIN BETWEEN THE PARTIES. SOME JURISDICTIONS DO NOT ALLOW CERTAIN LIMITATIONS; IN SUCH CASES, LIABILITY IS LIMITED TO THE MAXIMUM EXTENT PERMITTED BY LAW.

Indemnification

You shall defend, indemnify, and hold harmless the PR Run Parties from and against any and all third-party claims, demands, actions, proceedings, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees and court costs) arising out of or relating to: (a) User Content; (b) your use or misuse of the Service, including reliance on course data or automated output; (c) your training, travel, or participation in any race or athletic activity; (d) your violation of these Terms, the Acceptable Use Policy, or applicable law; (e) your violation of any third-party rights, including intellectual property, privacy, or publicity rights; or (f) any dispute between you and a race organizer, land manager, coach, crew member, or other athlete.

PR Run shall promptly notify you of any claim subject to indemnification and shall provide reasonable cooperation at your expense. PR Run reserves the right to assume exclusive defense and control of any matter subject to indemnification, in which case you agree to cooperate with PR Run’s defense. You may not settle any claim without PR Run’s prior written consent if such settlement imposes any obligation on PR Run or admits liability on PR Run’s behalf.

Force Majeure

PR Run shall not be liable for any failure or delay in performance resulting from causes beyond its reasonable control, including without limitation acts of God, natural disasters, wildfire, flood, extreme weather, war, terrorism, civil unrest, labor disputes, government actions, internet or telecommunications failures, power outages, or failures of third-party service providers.

Assignment

You may not assign, transfer, or delegate these Terms or any rights or obligations hereunder without PR Run’s prior written consent. Any attempted assignment in violation of this section is void. PR Run may assign these Terms in connection with a merger, acquisition, corporate reorganization, or sale of all or substantially all of its assets without your consent.

Changes to the Service

PR Run reserves the right to modify, suspend, or discontinue the Service or any feature at any time, with or without notice. Material changes to paid features, if offered, will be communicated with reasonable advance notice where practicable.

Changes to These Terms

PR Run may revise these Terms from time to time. The effective date at the top of this page indicates the current version. If changes are material, we will provide notice through the Service, by email, or by other reasonable means. Your continued access to or use of the Service after the effective date of revised Terms constitutes acceptance. If you do not agree to revised Terms, you must stop using the Service.

Governing Law, Dispute Resolution, and Class Action Waiver

These Terms and any dispute arising out of or relating to these Terms or the Service shall be governed by and construed in accordance with the laws of the State of Montana, without regard to conflict-of-law principles.

Binding arbitration. Except for claims that qualify for small claims court or seek injunctive relief for intellectual property infringement or unauthorized access, any dispute, claim, or controversy arising out of or relating to these Terms or the Service shall be resolved exclusively by final and binding arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules. The arbitration shall be conducted in Kalispell, Montana, before a single arbitrator. Judgment on the award may be entered in any court of competent jurisdiction.

Class action waiver. YOU AND PR RUN AGREE THAT EACH MAY BRING CLAIMS AGAINST THE OTHER ONLY IN YOUR OR ITS INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, CONSOLIDATED, OR REPRESENTATIVE PROCEEDING. THE ARBITRATOR MAY NOT CONSOLIDATE MORE THAN ONE PERSON’S CLAIMS AND MAY NOT PRESIDE OVER ANY FORM OF CLASS OR REPRESENTATIVE PROCEEDING.

Jury trial waiver. TO THE EXTENT PERMITTED BY LAW, EACH PARTY WAIVES ANY RIGHT TO A TRIAL BY JURY IN ANY ACTION OR PROCEEDING ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE.

Venue. Subject to the arbitration provisions above, the state and federal courts located in Montana shall have exclusive jurisdiction over any permitted court proceedings, and you consent to personal jurisdiction in such courts.

Miscellaneous

Entire agreement. These Terms, together with the Acceptable Use Policy, Privacy Policy, Cookie Policy, Data Processing Addendum (where applicable), and any executed order form, constitute the entire agreement between you and PR Run regarding the Service and supersede all prior or contemporaneous agreements, representations, and understandings.

Severability. If any provision of these Terms is held invalid or unenforceable, the remaining provisions shall remain in full force and effect, and the invalid provision shall be modified to the minimum extent necessary to make it valid and enforceable.

No waiver. PR Run’s failure to enforce any provision shall not constitute a waiver of that provision or any other provision.

No third-party beneficiaries. These Terms do not confer any rights on any third party except as expressly stated.

Notices. PR Run may provide notices through the Service, by email to the address you provided, or by posting on our website. Legal notices to PR Run must be sent to hi@pr.run or by mail to Alpine Asset Architects, LLC (DBA: PR Run), 1001 S Main St, Ste #600, Kalispell, MT 59901.

Survival

Sections that by their nature should survive termination shall survive, including without limitation provisions relating to assumption of risk, medical disclaimer, course data, ownership, license (to the extent retained copies persist), confidentiality, disclaimers, limitations of liability, indemnification, governing law, dispute resolution, and this survival clause.

Contact

Questions regarding these Terms: hi@pr.run. General support: hi@pr.run.